Alder

Alder is a handcrafted artisan rug from our India Collection, expertly woven from premium natural jute fibres to create a durable, naturally textured surface with warmth and organic character. Renowned for its strength, sustainability, and earthy appeal, jute provides a resilient foundation while maintaining a comfortable underfoot feel, making Alder an excellent choice for both high-traffic residential spaces and thoughtfully curated interiors.

Its richly woven texture showcases the natural beauty of jute fibres, introducing subtle tonal variation, visual depth, and an inviting organic aesthetic. The balanced composition creates warmth and understated sophistication, allowing Alder to integrate effortlessly into contemporary, coastal, rustic, and layered interior styles. Whether used as a statement piece, a layering rug, or in covered outdoor living spaces, its timeless design complements a wide range of décor palettes.

Expertly handcrafted by skilled artisans, Alder reflects heirloom-quality craftsmanship and enduring material integrity. Its versatile texture and natural tones make it ideally suited to living rooms, bedrooms, lounges, dining areas, entryways, and covered outdoor spaces seeking authenticity, durability, and timeless elegance. As a bespoke natural fibre rug, Alder embodies luxury sustainable home décor, artisan-made craftsmanship, and heirloom-quality interior design created for sophisticated global interiors.

Product Details

• Collection: India Collection
• Material: Premium Jute
• Construction: Handwoven
• Style: Natural Organic / Contemporary Texture
• Category: Luxury Natural Fibre Area Rug
• Colour Options: Natural Jute Tones
• Suitable For: Residential & Hospitality
• Usage: Living Room, Dining Room, Bedroom, Lounge, Entryway, Covered Outdoor Spaces

We offer interior designers exclusive access to discounted samples from our mohair, jute, and natural fibre rug collection, enabling a firsthand evaluation of texture, colour, and quality prior to final selection. Samples may also be picked up and returned at no cost from our following showrooms: Durban (South Africa), Atlanta, Miami, Nashville, Huntsville, or Indianapolis (USA). Contact us to find the ideal sample for your project.